Authors: Charles K. Hyde.
Hardcover, 394 pages
Publisher: Wayne State University Press
Publication Date: 2003-03


Reviews :

    The first comprehensive history of the Chrysler Corporation, this book is intended for readers interested in the history of automobiles and of American business, and for fans and critics of Chrysler's products....

Authors: John Jessop.
Paperback, 512 pages
Publisher: Athena Press Publishing Co. UK
Publication Date: 2008-09-09


Reviews :

    From the invention of the electric telegraph to the emergence of the Internet, new technology has constantly stimulated our desire for information. Nowhere is that desire more intense than in the world's financial trading community, where survival depends as never before on instant and continuous access to market prices and market- moving news. The creation of that community, by a handful of pioneering information companies, is the subject of this book. Its author spent a lifetime working for three of them, an improbably colorful career that took him from newsroom copy-boy to boardroom chief executive. From Morse to Murdoch, he explores the role of human foibles in the rise and fall of business enterprises within this hugely influential branch of electronic media, delivering along the way riotous anecdotes that include drinking, drugs, fist fights and sexual scandals. In an industry scarcely past its adolescence, multi-billion companies can flourish or founder on the whim of ego. Carefully researched, and peopled with some of the most extraordinary characters to appear outside the realms of fiction, Tales from the South Pier is part history and part autobiography. Above all, it is a riveting read....

Authors: Edith T. Penrose.
Paperback, 296 pages
Publisher: Oxford University Press, USA
Publication Date: 1995-11-09
Edition: 3

Reviews :

    Why do some firms perform better than others? What enables a firm to grow and take advantage of its opportunities?

Currently much discussion of these questions pivots around the ideas of competencies and capabilities, and the concept of the learning organization or knowledge-creating company. The Theory of the Growth of the Firm is a rich and pioneering work that addresses these questions and laid the foundation for this approach often referred to as the "resource based view of the firm." Edith Penrose analyzes managerial activities and decisions, organizational routines, and knowledge creation within the company and argues that they are critical to the ability of a firm to grow....

Authors: Roland Marchand.
Paperback, 470 pages
Publisher: University of California Press
Publication Date: 2001-04-23
Edition: 1

Reviews :

    Over the course of the twentieth century the popular perception of America's giant corporations has undergone an astonishing change. Condemned as dangerous leviathans in the century's first decades, by 1945 major corporations had become respected, even revered, institutions. Roland Marchand's lavishly illustrated and carefully researched book tells how large companies such as AT&T and U.S. Steel created their own "souls" in order to reassure consumers and politicians that bigness posed no threat to democracy or American values.
Marchand traces this important transformation in the culture of capitalism by offering a series of case studies of such corporate giants as General Motors, General Electric, Metropolitan Life Insurance, and Du Pont Chemicals. Marchand examines the rhetorical and visual imagery developed by corporate leaders to win public approval and build their own internal corporate culture. In the "golden era" of the 1920s, companies boasted of their business statesmanship, but in the Depression years many of them turned in desperation to forms of public relations that strongly defended the capitalist system. During World War II public relations gained new prominence within corporate management as major companies linked themselves with Main-Street, small-town America. By the war's end, the corporation's image as a "good neighbor" had largely replaced that of the "soulless giant." American big business had succeeded in wrapping increasingly complex economic relationships in the comforting aura of familiarity.
Marchand, author of the widely acclaimed Advertising the American Dream (1985), provides an elegant and convincing account of the origins and effects of the corporate imagery so ubiquitous in our world today....

    Around the turn of the century--long before corporations cared about such things as public image--society cowered beneath the lengthy shadows cast by monster companies. The soulless corporation, ensconced in monolithic skyscrapers and populated by army-sized staffs, was defended by smug men like J.P. Morgan, who believed he owed "the public nothing." One depression and a world war later, corporations began to realize the value of connecting with Main Street, small-town America. By recasting themselves as "good neighbors," businesses such as AT&T and U.S. Steel proved to consumers that they posed no threat to democracy or the American way. Roland Marchand's Creating the Corporate Soul provides a brilliant look at this transformation, showing how spin doctors gave these callous giants a thorough makeover. Filled with entertaining print ads and interesting case studies, the book shows us the power of public relations and corporate image. Marchand's exhaustive study may even prompt readers to take another look at modern corporations and ask them to reconsider what lies beneath their facades....

Authors: Fred E. Basten.
Hardcover, 172 pages
Publisher: Arcade Publishing
Publication Date: 2008-08-13
Edition: 1

Authors: Gunther Pfeiffer.
Hardcover, 184 pages
Publisher: Heel Verlag Gmbh
Publication Date: 2006-07-25


Reviews :

    Based in Giengen in Southern Germany the successful German soft toy manufacturer Margarete Steiff GmbH celebrated its 125th Anniversary in 2005. Founded in 1880 the company produced its very first Steiff animal: an elephant made of felt which was supposed to be used as a pin-cushion. Being the very first soft stuffed animal, kids loved it the rest of the story is history. Today more than 8,500 different Steiff articles are available and every single one can be tracked back by the clever Steiff identification markings such as the famous button, labels and chest tags. As an expert on this subject, Mr. G nther Pfeiffer used his access to the company archives to lavishly illustrate this extensive company history with many previously unpublished photographs, anecdotes and original documents from the very beginning of the family enterprise in the nineteenth century, the presentation of the now legendary Teddy Bear, the development of the oldest and most beautiful German Dragon up to the current soft to...

Authors: Henry Hansmann.
Paperback, 384 pages
Publisher: Belknap Press
Publication Date: 2000-03-04


Reviews :

    The investor-owned corporation is the conventional form for structuring large-scale enterprise in market economies. But it is not the only one. In The Ownership of Enterprise, Henry Hansmann explains why different industries and different national economies exhibit different patterns of ownership forms....

Authors: James G. March. Herbert A. Simon.
Paperback, 287 pages
Publisher: Wiley-Blackwell
Publication Date: 1993-06-14
Edition: 2

Reviews :

    This book provides the original and definitive treatments of such fundamental concepts as bounded rationality, attention focus, and problem solving....

Authors: Eric G. Flamholtz. Yvonne Randle.
Hardcover, 320 pages
Publisher: Jossey-Bass
Publication Date: 2000-03
Edition: 3

Reviews :

    From start-up enterprise to mature corporation, this latest edition of the best-selling original explores the seven predictable stages of organizational growth. It also identifies what must be accomplished in each stage to ensure continued development and provides practical guidance for implementing management systems. Thoroughly updated to reflect recent business developments, it contains all-new chapters on strategic planning and structure, along with many new company success stories including those of Starbucks, Jamba Juice, PacifiCare, and American Century Investors.

Click hereM to read the introduction to this important book....

Authors: Stanley Marcus.
Hardcover, 261 pages
Publisher: University of North Texas Press
Publication Date: 1995-04
Edition: 1st