Authors: Lewis H. Siegelbaum.
Hardcover, 309 pages
Publisher: Cornell University Press
Publication Date: 2008-04


Reviews :

    The automobile and Soviet communism made an odd couple. The quintessential symbol of American economic might and consumerism never achieved iconic status as an engine of Communist progress, in part because it posed an awkward challenge to some basic assumptions of Soviet ideology and practice. In this rich and often witty book, Lewis H. Siegelbaum recounts the life of the Soviet automobile and in the process gives us a fresh perspective on the history and fate of the USSR itself.

Based on sources ranging from official state archives to cartoons, car-enthusiast magazines, and popular films, Cars for Comrades takes us from the construction of the huge "Soviet Detroits," emblems of the utopian phase of Soviet planning, to present-day Togliatti, where the fate of Russia's last auto plant hangs in the balance. The large role played by American businessmen and engineers in the checkered history of Soviet automobile manufacture is one of the book's surprises, and the author points up the ironic parallels between the Soviet story and the decline of the American Detroit. In the interwar years, automobile clubs, car magazines, and the popularity of rally races were signs of a nascent Soviet car culture, its growth slowed by the policies of the Stalinist state and by Russia's intractable "roadlessness." In the postwar years cars appeared with greater frequency in songs, movies, novels, and in propaganda that promised to do better than car-crazy America.

Ultimately, Siegelbaum shows, the automobile epitomized and exacerbated the contradictions between what Soviet communism encouraged and what it provided. To need a car was a mark of support for industrial goals; to want a car for its own sake was something else entirely.

Because Soviet cars were both hard to get and chronically unreliable, and such items as gasoline and spare parts so scarce, owning and maintaining them enmeshed citizens in networks of private, semi-illegal, and ideologically heterodox practices that the state was helpless to combat. Deeply researched and engagingly told, this masterful and entertaining biography of the Soviet automobile provides a new perspective on one of the twentieth century's most iconic--and important--technologies and a novel approach to understanding the history of the Soviet Union itself....

Authors: Dan Rottenberg.
Paperback, 296 pages
Publisher: University of Pennsylvania Press
Publication Date: 2006-05


Reviews :

    It was the height of the Gilded Age and J. Pierpont Morgan controlled the fate of railroads, corporations, and governments. The wealthy and influential were said to tremble before his blinding intellect and intimidating gaze, yet he deferred to one man: Anthony J. Drexel. Drexel - whose name is familiar today only through the university he founded and his recently canonized niece and protegee, Katharine - was the most influential financier of the nineteenth century. The second son of an Austrian emigre, Anthony Drexel (1826-1893) soon established himself as the preeminent financial mind in the Philadelphia currency brokerage his father began in 1838. Shunning publicity, self-promotion, and high-profile public accolades (he declined President Ulysses S. Grant's invitation to become Secretary of the Treasury), Drexel initiated a partnership with J. P. Morgan and his father, Junius, that became the most powerful financial combination of its age. At a time when the United States did not have a central bank, the government as well as large-scale commercial ventures relied on financiers to raise the enormous sums of money necessary to build railroads, construct factories, and fight major wars. With branches and partnerships in London, Paris, Chicago, and New York, all benefiting from their leader's reputation for impeccable integrity, Drexel's firms were able to steer American business through the most extraordinary long-term economic growth of any nation in world history, as well as through four devastating depressions, an enlightening lesson in the cyclical nature of the U.S. economy. "This solid biography is well documented, thoughtful, and analytical; it displays a thorough knowledge of the sources and is engaging to read...Highly recommended." - "Library Journal". "Drexel served as Morgan's mentor and molded him into one of the world's most powerful bankers." - "Investor's Business Daily". "Among the many examples he gives of Drexel's influence, the most surprising is that Drexel's money and mentoring created the legendary J. P. Morgan." - "Philadelphia Inquirer". "Rottenberg uncovers the full story of this powerful and elusive figure, who cultivated the young Morgan and brokered the nation's extraordinary growth." - "Bloomberg Personal Finance". Drexel and his firm quietly pioneered many of the financial and business strategies that we now take for granted, such as trading national currencies, guaranteeing credit for travelers abroad, rewarding workers based on individual initiative, and offering "sweat equity" to deserving employees who could not afford to buy stock. By cultivating Morgan's self-confidence and allowing his younger business partner to become the public face for the firm, Drexel was able to avoid attention and, instead, nurture his extended family. Today, Anthony J. Drexel's influence and accomplishments are mostly forgotten or credited to others, but after decades of detective work and careful research, Dan Rottenberg has succeeded in writing the first biography of this exceptionally influential and elusive man. Since Drexel gave no interviews, kept no diaries, held no public offices, and destroyed most of his personal papers, Rottenberg had painstakingly to track down every reference and anecdote he could find and, in the process, discovered 150 previously unknown letters and cables in Drexel's hand. Drexel believed that there is no limit to what one can accomplish if one doesn't mind who gets the credit, but as "The Man Who Made Wall Street" shows, the balance has finally been paid in full....

Authors: Emily Ross. Angus Holland.
Paperback, 432 pages
Publisher: Sourcebooks, Inc.
Publication Date: 2005-12-01


Reviews :

    Inside the success of 100 Business Geniuses

Risk-loving entrepreneurs. Innovative geniuses. Self-starters and mavericks. The world’s greatest businesses were built by unique people, each bringing their own style and savvy to the marketplace.

100 Great Businesses and the Minds Behind Them is a diverse and inspiring collections of great business stories. Covering a variety of success paths, brilliant strategies and engaging entrepreneurs, each profile explores the genius behind the greatest business minds:

o A mother's inspiration that launched Baby Einstein
o Aveda's journey from hippie to hip
o How Guinness overcame a centuries-old problem to conquer new markets
o TiVo's long fight to explain the genius of their product
o How Oprah went from person to empire
o And many more


An engrossing look at what makes entrepreneurs and business geniuses tick, this book highlights the pivotal moments in the lives of great businesses, with lasting lesson on the art of making your business a success.

...

Authors: Robert Spector.
Paperback, 304 pages
Publisher: Collins Business
Publication Date: 2002-01


Reviews :

    In Amazon.com Jeff Bezos built something the world had never seen. He created the most recognized brand name on the Internet, became for a time one of the richest men in the world, and was crowned "the king of cyber-commerce."

Yet for all the media exposure, the inside story of Amazon.com has never really been told. In this revealing, unauthorized account, Robert Spector, journalist and best-selling author, gives us this up-to-date, fast-paced, behind-the-scenes story of the company's creation and rise, its tumultuous present, and its uncertain future.

...

    The tale of Amazon.com is well known to anyone who follows the stock market, the book business, the Internet explosion--heck, it's hard to imagine not knowing at least a piece of this extraordinary story. But few, it would seem, know the entire story, and it's these gaps that Robert Spector's Amazon.com: Get Big Fast attempts to fill (or at least the information available in early 2000, when the book was published). For example, those who know about Amazon.com's paradigm-shifting influence on the book business may not know it wasn't even the first online book retailer, or the second or the third. (It was preceded by clbooks.com, books.com, and wordsworth.com, the last of which beat Amazon.com to the Internet by almost two years.) Those who've heard quirky stories about Amazon.com founder Jeff Bezos--for example, that he built his own desk out of a door, and that his mother bought the desk at an online charity auction in 1999 for $30,100--may not know that he was a studious overachiever from an early age. As a 12-year-old in Houston, he was even profiled in a book on gifted education in Texas. And those who marvel at the company's multibillion-dollar stock valuation may not know that it was broke and nearly out of business in the summer of '95.

Put it all together and you have a book that should be interesting to many different readers. As a pure business read, it certainly provides a blow-by-blow account of an important company's critical decisions. And anyone looking for a brief history of e-commerce will see how one idea--Bezos's realization in 1994 that Web usage was growing 2,300 percent a year--set the entire online retailing phenomenon in motion. If nothing else, that last fact should propel parents to pay very careful attention to their kids' math scores. Had Bezos, a summa cum laude Princeton grad in computer science, not realized the implications of exponential growth ... well, let's just say you wouldn't be reading this review right now. --Lou Schuler...

Authors: Marjorie Hart.
Hardcover, 272 pages
Publisher: William Morrow
Publication Date: 2007-04-01
Edition: 1

Reviews :

   

Do you remember the best summer of your life?

New York City, 1945. Marjorie Jacobson and her best friend, Marty Garrett, arrive fresh from the Kappa house at the University of Iowa hoping to find summer positions as shopgirls. Turned away from the top department stores, they miraculously find jobs as pages at Tiffany & Co., becoming the first women to ever work on the sales floor—a diamond-filled day job replete with Tiffany blue shirtwaist dresses from Bonwit Teller's—and the envy of all their friends.

Hart takes us back to the magical time when she and Marty rubbed elbows with the rich and famous; pinched pennies to eat at the Automat; experienced nightlife at La Martinique; and danced away their weekends with dashing midshipmen. Between being dazzled by Judy Garland's honeymoon visit to Tiffany, celebrating VJ Day in Times Square, and mingling with Café society, she fell in love, learned unforgettable lessons, made important decisions that would change her future, and created the remarkable memories she now shares with all of us.

...

Authors: Peter Bieler.
Paperback, 206 pages
Publisher: Wiley
Publication Date: 1996-05-28


Reviews :

    "Only in America could a would-be monk convince a faded television star to pitch a rehabilitation device designed for Scandinavian skiers and create a nationwide sensation. The marketing strategy alone is worth the price of admission." —Paul B. Brown Special Correspondent for the Business News Network (BNN) and coauthor of Customers for Life "This is the first time the person behind a fad lays out the whole marketing strategy he used. Even I learned a lot." —Bob Rice Pet Rock Promoter "Within a matter of months, Peter Bieler created a $100,000,000 industry out of nothing. This fascinating book chronicles step-by-step how he did it." —Steve Dworman Publisher, Infomercial Marketing Report "As a jack, in an emergency, if you have a very small car … As a rack to dry homemade pasta … Prop it on its side and presto! Twin picture frames … Have it bronzed and claim it’s a very early Henry Moore …" —Diane White columnist for The Boston Globe on alternate uses for the ThighMaster See Inside for Exciting Contest Details! ...

    The inside story of how Bieler started with no money, no product, and no experience, and somehow created a $100 million business selling the "Thighmaster" through infomercials. Far more entertaining and fun than any infomercial, and, in many ways, a mind-boggling book about how new industries are created in this modern world. Recommended....

Authors: F. Paul Pacult.
Hardcover, 256 pages
Publisher: Wiley
Publication Date: 2003-08-15


Reviews :

    The untold story of the world's premier bourbon and the family that made it #1

American Still Life tells the intertwined true stories of America's favorite whiskey and the family dynasty that produces it to this very day. Jim Beam is the world's top-selling bourbon whiskey, with sales of over five million cases per year. Not a day has passed in the 207 years of Jim Beam's existence when a Beam family member has not been master distiller. Dedicated to quality, and dedicated to the family legacy, the Beams have shepherded their particularly American spirit to the top of their industry. And they've done it in an industry beset by challenges, from government regulation and prohibition, to changing consumer tastes, to fierce new global competition. By creating a brand of unparalleled quality and consistency, and by tying the success of their product with the good name of the family, the Beams have established a lasting legacy as perhaps one of the greatest family business dynasties in American history. Not just a simple history of "America's native spirit" (so named by an act of Congress in 1964) or a simple family history, American Still Life is a story of business success based on quality and attention to detail, constant innovation, revolutionary branding and advertising, and adaptation to the business environment.

F. Paul Pacult (Walkill, NY) is recognized the world over as his generation's most accomplished and respected authority on beverage alcohol. He has written for many magazines, including Playboy, Wine and Spirits, Connoisseur, Whisky, Drink, Men's Journal, Cheers, Country Inns, Travel and Leisure, Bon Appetit, Decanter, and Food and Wine. Among his many accomplishments, he has hosted and coproduced two syndicated talk-radio programs and served as the primary expert on whiskey, beer, and wine for the History Channel documentary America Drinks: History in a Glass....

Authors: Laura Rowley.
Paperback, 224 pages
Publisher: Wiley
Publication Date: 2004-11-03
Edition: 1

Reviews :

    The first behind-the-scenes look at the stunning success of America's hippest discount retailer

Founded in 1962 by Minnesota-based department store Dayton's, Target has grown to become America's second most profitable retailer behind Wal-Mart. On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Michael Graves, Mossimo, and Todd Oldham-have not only removed the stigma traditionally attached to discount store shopping, but actually made it hip to be frugal. In the process, the company has cemented its place as the favorite discount retailer of middle- and upper-income families across the country. In On Target, award-winning business journalist Laura Rowley examines the methods and the success of the company from its shrewd merchandising strategy to its clever marketing campaigns, ingenious branding effort, and extensive philanthropy . An excellent education in how to beat the competition even in a crowded and weak retail market, Target's story details the history and incredible success of a unique company and an enticing, unmistakable brand. Both insightful and entertaining, On Target offers important business lessons for executives and managers in need of a bull's-eye.

Laura Rowley (Maplewood, NJ) is an award-winning television, radio, and print journalist specializing in business reporting. She is the personal finance and career columnist for Self magazine and has also been published in The New York Times, Parents, and Newsweek. As a reporter and producer for CNN in New York, she reported on air for Your Money and Business Unusual, and produced live programs for CNNfn. She has also appeared on Good Morning America, Oxygen Media, and CNBC....

Authors: Jefferson R. Cowie. Jefferson Cowie.
Paperback, 304 pages
Publisher: New Press
Publication Date: 2001-04


Reviews :

    The highly acclaimed account of one renowned company's labor struggles in its rise to global power. Globalization is the lead story of the new century, but its roots reach back nearly one hundred years, to major corporations' quest for stable, inexpensive, and pliant sources of labor. Before the largest companies moved beyond national boundaries, they crossed state lines, abandoning the industrial centers of the Eastern Seaboard for impoverished rural communities in the Midwest and South. In their wake they left the decaying urban landscapes and unemployment rates that became hallmarks of late-twentieth-century America. This is the story that Jefferson Cowie, in "a stunningly important work of historical imagination and rediscovery" (Nelson Lichtenstein), tells through the lens of a single American corporation, RCA. Capital Moves takes us through the interconnected histories of Camden, New Jersey; Bloomington, Indiana; Memphis, Tennessee; and Juárez, Mexico—four cities radically transformed by America's leading manufacturer of records and radio sets. In a sweeping narrative of economic upheaval and class conflict, Cowie weaves together the rich detail of local history with the national—and ultimately international—story of economic and social change. 22 black-and-white photographs....

Authors: Dee Hock.
Paperback, 307 pages
Publisher: Berrett-Koehler Publishers
Publication Date: 2005-10-07


Reviews :

    The worldwide success of VISA International, Dee Hock asserts, is due to its chaordic structure: it is owned by 22,000 member banks, which both compete with each other for 750 million customers and must cooperate by honoring one another’s $125 trillion in transactions annually across borders and currencies. One From Many takes the never-before-told story of how that structure came into being, and updates it for today. The book also highlights Dee Hock's evolution from humble beginnings to an iconoclast who challenged the nature of traditional organizations and management. It is the story of an entrepreneur who created a new concept of organization, brought it into being, and led it to amazing success in less than a decade. Hock is a corporate statesman who continues to carry these ideas around the world. Lyrical, humorous, powerfully thoughtful, One From Many tells how one man blended chaos and order in the unexpected realm of business....